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AI-Chatbots-Use-Cases-Across-Industries

Improving how businesses and organizations communicate with customers can be done in many ways, and one effective and cost-friendly approach is using chatbots. While chatbots have been around for some time, the rise of AI, especially catalyzed by ChatGPT, has significantly changed how these chatbots work.

AI-powered chatbots have emerged as game changers across diverse industries, reshaping customer interactions, optimizing processes, and elevating overall operational efficiency. These intelligent conversational agents utilize natural language processing and machine learning algorithms to engage in human-like conversations. Chatbots can proficiently answer queries and maintain meaningful interactions by simulating human conversational behavior. 

Below, we will explore the diverse use cases of AI chatbots across different industries, showcasing their versatility and effectiveness in revolutionizing customer experiences.

Retail and E-commerce

Conversational commerce is shaping the future of retail and e-commerce. Conversational commerce means using chatbots to personalize each customer's shopping journey. Custom chatbots recommend products, answer questions, and assist with purchases based on preferences and past buys. They provide real-time updates on product availability, order status, and shipping details, reducing customer inquiries. It not only cuts costs but also boosts customer satisfaction. Chat triggers proactively assist customers, and if someone abandons their cart, a chatbot can gently remind them to complete the checkout. Retailers are turning to chatbots to meet the growing demand for better customer experiences. Virtual helpers can handle a big part of customer service, offering 24/7 support, answering FAQs, and solving issues. The chatbot can alert the support team if there's an issue with an order. 

Yeti, a well-known brand specializing in manufacturing high-quality outdoor products, particularly insulated drinkware, coolers, and other outdoor accessories, uses a chatbot to help customers find the right product. The chatbot asks the customer a series of questions about their preferences and then recommends and sorts the products based on the information received.

Healthcare Chatbots

In healthcare, AI chatbots can provide initial screenings, collect patient information, help patients find the nearest healthcare provider or pharmacy, make a prescription refill, send medication or vaccination reminders, schedule appointments, and answer health-related questions. Chatbots can help patients manage their health at home by walking them through simple at-home treatments, reminding them to take their medicine, or tracking their progress toward a fitness goal. Healthcare organizations use chatbots to automate simple tasks, freeing time for nurses and doctors. And by providing 24/7 support, they can help ease the burden on overworked staff. These chatbots streamline administrative tasks and improve patient access to care and support remotely.

For example, the healthcare provider Ochsner Health uses a chatbot on its website to help patients find and schedule appointments with their doctor and get medical help online.

Financial Services Chatbots

Chatbots play a crucial role in supporting banks and financial institutions by addressing the challenge of extended wait times, a common issue in the industry. Particularly in the banking sector, where customers anticipate swift responses and continuous availability, chatbots help assistig customers without hiring more staff. They can handle various essential functions, including offering financial advice, managing finances, tracking expenses, and facilitating seamless transactions. Additionally, they can assist customers in monitoring their credit scores, comparing financial products, and making financial decisions. In the customer service department, banks use chatbots to help check balances, transfer funds, and answer common questions. It not only elevates the overall quality of customer service but also reduces operational costs. 

Eno is an AI-powered chatbot designed to assist Capital One credit card users with various tasks, including providing balance information and transaction details and helping users manage their accounts. Users can interact with Eno through text messages to get information and perform certain actions related to their Capital One credit card accounts.

Education and Training Chatbots

AI chatbots are making education more accessible and engaging. They can provide personalized tutoring, deliver adaptive learning content, answer students' queries, and facilitate learning through interactive conversations. They can also assess student progress, provide feedback, and identify areas for improvement. Educational institutions deploy chatbots to automate administrative tasks, handle enrollment processes, and enhance overall communication with students.

For instance, Cara is the dedicated virtual assistant for the University of Galway. This AI chatbot handles various inquiries, ranging from admission processes to day-to-day academic life. Whether assisting with practical matters such as bike parking and classroom locations or offering support during challenging times of loneliness or illness, Cara ensures comprehensive guidance. Additionally, Cara provides valuable insights into students' concerns and actively fosters engagement within the university community.

Travel and Hospitality Chatbots

Chatbots are now a big part of the travel and hospitality industry. Hotels, airlines, and travel agencies use them to help book accommodations, flights, and reservations. Chatbots can assist travelers with booking travel arrangements, comparing itineraries, providing travel information, and answering destination-related questions. Additionally, they offer real-time information about flights and weather updates, along with personalized recommendations, making the travel experience smooth. Beyond simplifying the booking journey, chatbots can help with travelers' inquiries and resolving travel-related issues. Their integration contributes to a seamless and positive experience for travelers across various stages of their journey.

For example, Pelago, a venture by the Singapore Airlines Group, utilizes a generative AI-powered travel assistant. This chatbot efficiently manages high-volume travel queries, streamlines bookings, and minimizes human involvement. It conducts goal-based conversations, dynamically adjusting interactions, and offers personalized travel planning experiences for various queries. 

Real Estate 

Finding the right property can be time-consuming. Real estate businesses often receive a lot of queries about property viewings and virtual tours. While these queries are usually repetitive and agents can help with these, they still take up a lot of agent's time, potentially leaving some queries unanswered. To tackle this, real estate agencies use chatbots. Chatbot can assist users in searching for properties based on location, price, and amenities, making property discovery much simpler. Real estate chatbots handle repetitive questions, help with virtual tours, generate leads by starting conversations with potential buyers or sellers, collect essential information, answer common queries, and provide 24/7 real-time support, lifting the workload from agents.

The Keyes Company, a prominent independent real estate firm in Florida, offers a variety of services, including residential and commercial real estate, mortgage, title, and insurance. They feature a sales chatbot named Sunny on their homepage to assist clients. Sunny engages with clients, collecting key details like location and budget to qualify them. This dynamic process instantly generates a customized property list, saving time and facilitating focused and prioritized service based on clients' preferences and timelines.

Government

Government organizations are complex, with many different departments and services. It can make it difficult for citizens to get the help they need. Chatbots can help by providing a single point of contact for all queries. Chatbots help with basic questions, direct users to the right department, and assist in filling out forms for government services. This not only reduces phone line usage but also cuts down on waiting times, making things quicker and easier for customers. Institutes can also use chatbots to help their employees on the backend. It can include finding customer data, pulling relevant knowledge base information, and handling two-way messaging between departments.

Emma, short for Electronic Mobile Migration Assistant, is a virtual assistant implemented by the United States Citizenship and Immigration Services (USCIS). It is designed to assist users by providing information and answering queries related to immigration processes and services.

In conclusion, the versatility of chatbots extends beyond the discussed industries, offering customization possibilities for various use cases to boost efficiency, elevate customer experiences, and attain specific business goals. The effectiveness of a custom chatbot hinges on its adept adaptation to the distinctive needs and preferences of its intended users. By carefully tailoring chatbot functionalities, businesses can harness their potential to streamline processes and create more personalized and engaging interactions with their audience.

Reading time: 5 min 17 sec

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Charlie Lambropoulos

01/17/2024

Artificial Intelligence
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